HOW TO PROMOTE YOUR SONGS (ADVANCE METHODS)

The future has never been so bright for unsigned music
talents as it is these days; especially for Nigerian artists.
Gone are those days one would need a record label to
stand a chance in the industry...
Majorly because of the millions of naira required just to
produce those physical albums which the almighty Alaba
Boys would still not allow you to profit from.
It has never been easy for any Lagbaja or Tamedu to just
pop up out of the blues and start making money in the
music industry the way we have it now.
Today, you can easily distribute an entire album (digital)
across the globe with a single click from one small corner
of your tiny room and use a fraction of the millions that
would have gone into the production of physical albums to
promote your digital album (which is much more
profitable than the physical album anyway).
There are so much revenue streams an artist (signed or
not) can tap from in as much as the brand is strong,
strategic and well marketed.
Streaming
Downloads (music/ringtones)
Video streaming (YouTube, Video etc)
Ringback Tunes
Concerts/Tours/Shows
Royalties
Partnership deals
Merchandise
Collaborations
Endorsement deals... How do you want it?
It is so much easier to "hammer" in music these days than
it used to be. Yet, it is so easy to jump in with "Ghana
must go" bags of dollars and fail woefully without a good
strategy in place.
A good strategy would make an army of fifty thousand
men defeat an army of one million men while a lack of
strategy would make an army of one million men lose the
battle to an army of fifty thousand men (remember the
story of that war between Alexander The Great and Darius
from the world history?).